New Move in Running Village: Running Events Matchmaking
From:Asia Outdoor Pub date:2017-04-11
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The 12th Asia Outdoor Trade Show will be held in Nanjing China from June 29 to July 2, 2017. Among different supporting programs like COA Outdoor China Summit, Asia Outdoor Industry Award, Running Village, Water Village, Climbing Competition and Tent City, Running Village is one of the biggest highlights. Up to now, brands like AfterShokz, Balega, Body Glide, DUVEIL, Feetures, GU, HAD, HALO, Headsweats, Julbo, LIN, MICO, Nathan, OS1st®, Polar Bottle, Pro-Tec, ROYAL BAY, Sable, Shock Absorber, Tifosi, TXG, Tecnica, Uglow, Zensah, and 361°have applied for their booths at the Running Village and will present their latest running products and technology.

This year, besides the presentation of running brands and products, Running Village will organize Running Events Matchmaking, which will create win-win cooperation chances between brands and events.

In recent years, running events have sprung up in China. For brands, sponsoring an event is a brand marketing plan which will provide brands with direct feedbacks on products and expressing the brand concept. For events, gaining support from brands is gaining both fame and wealth which will help improve the quality and popularity of the events. To recognize and choose a suitable event of high quality directly influences the effect of the brand marketing, and vice versa. The Running Events Matchmaking of the Running Village is to build a connecting platform for both events organizers and brands. Through this matchmaking, events and brands will make contacts with each other and explore better cooperation, meet more running resources like excellent running groups, big names and running shops, and promote themselves on both online and offline platforms of Asia Outdoor Trade Show.

For more information, please visit the Asia Outdoor website at

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